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A weekly podcast for aspiring filmmakers looking for advice from working professionals and how their stories can inspire you to grow your business and craft.
Prod Co. Website | Instagram @atdavidlee | YouTube Channel
A weekly podcast for aspiring filmmakers looking for advice from working professionals and how their stories can inspire you to grow your business and craft.
Prod Co. Website | Instagram @atdavidlee | YouTube Channel
Episodes

5 days ago
5 days ago
Your demo reel is the single most powerful marketing tool in your arsenal as a cinematographer — but most DPs are building it all wrong. In Episode 195 of Inspire Design Create, David breaks down how to stop treating your reel like a "best of" highlight dump and start treating it like a precision business tool that gets you hired in the exact lane you want to work in. Whether you're chasing corporate gigs, tabletop food & drink campaigns, or high-end narrative commercials, your reel needs to do one job: tell a story and show your style — all in 60 seconds or less.
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs

Monday Jun 08, 2026
Monday Jun 08, 2026
Imposter syndrome was something I wrestled with a lot early on as a DP. Most if not all of my network only knew me as a videography or a "guy who shoots video" - sound familiar? So what happened when I did get the call to DP a commercial campaign for Kobalt Tools and Lowes? I freaked out as I only had maybe a month to prep for it and prior to that the largest light I ever used was a 120D and a light dome. I needed to figure out how to implement all the education content I had consumed up until that point and in this episode I go through everything that really helped me overcome imposter syndrome.
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs

Tuesday Jun 02, 2026
EPISODE 193: What I Feared MOST As An Early DP
Tuesday Jun 02, 2026
Tuesday Jun 02, 2026
What I feared most when I made the decision to start a career path as a DP was exactly that. What WAS the career path? I don't know anyone in my network who is a DP/Cinematographer, what does that kind of life and work look like? It left always questioning myself and my decisions especially in the first 2 years when most of my work revolved around shooting content for local businesses, music videos and BTS. I wanted to share what helped me in hopes that it helps you too if you're a early career DP looking for the light at the end of the tunnel.
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs
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Tuesday Feb 10, 2026
EPISODE 192: Health Is Not Over-rated
Tuesday Feb 10, 2026
Tuesday Feb 10, 2026
Getting older has all kinds of pros to it. You get a little wiser, you experience life more, you grow in different ways but the one thing no one ever tells you is how to stay healthy as you grow older. I'm sure many of you have gone through a few injuries and maybe reoccurring injuries. I for one have been through my fair share of injuries through martial arts and competition that I still work through even to this day. If you want to stay healthy so you can stay on set then this episode was made for you.
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs

Tuesday Feb 03, 2026
EPISODE 191: Work Life Balance A Thing?
Tuesday Feb 03, 2026
Tuesday Feb 03, 2026
Have you heard of that golden phrase, "You need work-life balance". I used to think a lot of that phrase as most of my life i've never had any type of work-life balance. Life itself was practically work no matter how you spun it, I just never cared to go on vacations like 99% of the population. However, the 8 years of running my business i've found the value of work-life balance in terms of when work is drowning my creativity down the drain. If this is you or has been you in the past then I hope this episode speaks to you.
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs

Monday Dec 22, 2025
EPISODE 190: YEAR END REVIEW 2025
Monday Dec 22, 2025
Monday Dec 22, 2025
Here we go, end of the year and my oh my has it been a whirlwind of a year for me. A lot of changes and a huge insight I hope I can share with you all.
Enjoy this episode and have an amazing rest of the year fam!
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs

Tuesday Dec 02, 2025
EPISODE 189: Sony A7V - Five Years Too Late?
Tuesday Dec 02, 2025
Tuesday Dec 02, 2025
Today Sony released the A7V - a hybrid mirrorless camera that many, including myself, were looking forward to as it could have been a solid competitor to the Lumix S1II and Canon R6 III. But in classic Sony fashion in the last 5 years, the camera leaves me with a lot more to be desired. A LOT...Let's chat about it shall we?
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs

Tuesday Nov 18, 2025
EPISODE 188: Staying with Sony BUT...
Tuesday Nov 18, 2025
Tuesday Nov 18, 2025
It seem that every 4-5 years a ground breaking camera sensor comes out. In 2020 Sony released the A7S III which completely changed the game for filmmakers across the board with the technology and features it offered. 5 years later we haven't really seen anything ground breaking from Sony and I know there are certain people who may be looking at jumping ship to Canon, Nikon, Blackmagic or Lumix. I don't blame them as every other manufacture has pound for pound way more tech and features than Sony's current line up. So why am I sticking with Sony? Give this episode a listen and find out.
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs

Tuesday Nov 11, 2025
EPISODE 187: Starting Over In Business
Tuesday Nov 11, 2025
Tuesday Nov 11, 2025
If there were 3 things I would do differently with my business from the beginning it would:
#1. Choose a specific goal
#2. Treat the business as a business
#3. Not be married to equipment
I hope that this episode brings new light and awareness to how you're currently running your business and some ways you might want to start implementing change in your own business.
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs

Thursday Sep 25, 2025
EPISODE 186: Kofi Yeboah
Thursday Sep 25, 2025
Thursday Sep 25, 2025
Today we have Kofi Yeboah on the podcast sharing his story of how he got into the business of video production, starting his YouTube channel that has grown to over 60k subscribers, and where the line is being drawn between Filmmakers and YouTubers.
If you enjoyed this episode please rate it and let me know how i'm doing! Follow the podcast if you're loving the content and share it with your friends!
www.atdavidlee.com | Instagram @atdavidlee | YouTube www.youtube.com/atdavidlee
For All Your Licensed Audio Needs
